What increases the likelihood of a customer purchasing a product?

The option regarding the ability to look at, touch, and manipulate the product is essential because it directly engages the customer's senses and fosters a stronger emotional connection to the product. This tactile interaction can enhance the customer's perception of quality, fit, and usability, making them more confident in their purchasing decision. When customers can physically interact with a product, they are often more likely to envision how it fits into their lives, leading to a higher likelihood of making a purchase.

In contrast, while discounts and multiple payment options can also influence purchasing behavior, they do not engage customers in the same impactful way that hands-on experience does. Advertisements can inform consumers about products, but they lack the sensory experience that often drives a purchase decision. Overall, the tactile experience directly impacts the customer's trust in the product, providing a compelling reason for them to buy.